Bombardier C Series
Bombardier CSeries, a new competitor in the mid range market. Do Airbus and Boeing need to worry? The narrow body mid range market is a very lucrative segment dominated by the Boeing 737, Airbus a318-21 series and Embraer's 170-195. Airlines rarely choose a new manufacturer when renovating their aircraft, for example, if an airline has always used Boeing, it would be costly to switch (or integrate to their existing fleet) an Airbus, because training, maintenance and other costs will have built economies of scale within the airline and a change will take time, resources, etc. Having said that, a number of airlines traditionally working with a single manufacturer(or at least a preferred one) have been forced to integrate other manufacturer's airplanes to their fleet when merging with another airline. So the question is, are there many airlines interested in integrating a new narrow body 110-135 seater to their existing fleets? The answer might be the new Bombardier C Series...